The global automotive industry is experiencing significant transformation in this modern era. The latest trends in mobility, technology and sustainability are the main focus influencing the market. One of the most prominent trends is the shift towards electric vehicles (EVs). Many automakers, including Tesla, Ford, and Volkswagen, are investing heavily in EV development to meet growing consumer demand for environmentally friendly vehicles. Additionally, the adoption of autonomous technology is becoming increasingly evident. Driverless cars, which use sensor systems and AI, offer great potential to improve traffic safety and transport efficiency. The development of advanced navigation applications and the integration of 5G technology is accelerating progress in this field. Thus, this shift not only influences how people drive but also shapes transportation patterns around the world. Digital technology is becoming another important aspect, with the proliferation of car-sharing services and ride-hailing apps. Companies like Uber and Grab are introducing new business models that are changing user behavior. With easy access and more efficient costs, consumers are increasingly interested in this transportation alternative. Therefore, the automotive industry must adapt to changing market dynamics. Sustainability is also a key focus throughout the automotive supply chain. Many companies are trying to reduce their carbon footprint through innovation in production and raw material selection. For example, the use of aluminum and lightweight composites not only reduces vehicle weight but also improves fuel efficiency. Recycling practices at the production stage are also increasingly being implemented to reduce waste. On the other hand, supply chain challenges, especially due to the pandemic and geopolitical turmoil, have had a major impact on the automotive industry. The semiconductor chip crisis has hit global production, causing a shortage of vehicles on the market. Automotive manufacturers should consider diversifying supply and leveraging new technologies to increase supply chain resilience. Competition in the global automotive market is increasingly fierce. New brands from China, such as NIO and Xpeng, are emerging with strong innovation, pushing established manufacturers to improve their offerings. In addition, shifts in consumer preferences for technology and connectivity features also influence purchasing decisions. Smart mobility trends increasingly emphasize the concept of vehicle-to-vehicle connectivity (V2X), where vehicles can communicate with each other as well as with infrastructure. This is expected to reduce congestion and improve the overall driving experience. In this case, collaboration between automotive manufacturers and technology providers is very important. Consumers now prefer vehicles equipped with advanced safety features and connected driving experiences. The production of cars with driver assistance technologies such as adaptive cruise control and lane-keeping assist is increasingly common. The demand for these features shows that safety remains a top priority for consumers. In terms of regulations, many countries are starting to enforce stricter emissions standards, encouraging manufacturers to innovate in engine technology and emission reduction. This plays a major role in driving the transition to electric vehicles and improving the energy efficiency of fossil fuel vehicles. Overall, the global automotive industry is at an important crossroads with various factors influencing each other. Trends in electric vehicles, autonomous technology, sustainability and digitalization are making this industry increasingly complex yet exciting. With existing challenges and opportunities, adapting to these changes will determine the future of the automotive market.